Post short videos directly to the platform. Use Facebook Live. Ask your audience questions. Create eye-catching image updates…
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Whether you’re running a campaign on Google Ads, Microsoft Advertising, or Facebook Ads, you can probably track multiple metrics. Tracking click-through rate (CTR) will reveal the percentage of users who
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Clodagh O’Brien writes: It may be easy to promote and advertise on social networks whether it’s for social media shopping or to enhance a political campaign. But, are your posts and campaigns actually working?
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It’s a fact: We’ve all got to market our business if we want to stay in business. The trouble with advertising in the daily paper, on radio, and television, is
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1. There are 4.55 Billion Global Social Media Users 2. People Spend an Average of 2 Hours, 25 Minutes on Social Media Each Day 3. The Average Person Uses 6.7
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Instagram is now the fourth most popular social media network globally. Marketers today cannot afford to pass over Instagram. It’s regularly named the preferred platform for influencer collaboration, given its wide
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Anders Hjorth writes: Your personal Facebook profile is very different from a business page. There were around 2.5 billion users on Facebook at the start of 2020, according to this , and
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Not so long ago, the traditional marketing model was to get as many eyeballs on your message as possible, and hope that a percentage of the audience would purchase. Yellow
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Once upon a time, on a phone line far far away, it was enough for a business to set up a simple website and let that be that. As long
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